Circle
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Emarat

When UAE fuel retailer Emarat sought to reposition itself as a service-led brand, Circle created a new corporate and retail identity that could communicate the convenient, hassle-free experience offered by the network. The dynamic identity, featuring a falcon in flight, sets Emarat apart as a leading Emirati brand, with the distinctive green, blue and silver brand livery promising a high-quality experience and market-leading standards in service. We also designed all the station architecture, brand signage and retail environments to express Emarat’s authoritative but innovative personality. Emarat service stations continue to be widely regarded by customers as the best in the UAE and the region. And over the years we’ve also created complementary identities for Emarat’s many service offers, from the convenience store Emarat Plus to the highly successful coffee concession, Café Arabicca.

Woqod

Capturing the spirit of modern Qatar for an ambitious new fuel offer.

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Emarat

Comprehensive communications that connect UAE’s leading fuel retailer with all its audiences.

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Allied

A new identity for Allied Oil who where looking to create something bold & different for the Ghanian market.

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